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BMW i SA, Schneider Electric seal partnership deal for customer-friendly electric mobility


Kempton Park, 28 Aug 2014

BMW South Africa today announced a far-reaching partnership with Schneider Electric, in order to forge ahead with its strategy for customer-friendly electric mobility. The partnership agreement includes checking the electrical installation in customers' homes, supplying and assembling the wallbox charging point, as well as maintenance and other services for BMW i vehicles. This will allow future owners of a BMW i3 or BMW i8 to hook up their vehicles safely and quickly recharge it while at home or in the office.

The partnership arrangements help fulfil the overriding objective of providing customer-friendly and efficient charging facilities by the time the BMW i3 is launched locally, which will allow for recharging in the comfort of the customer's own garage. The BMW i3 will be the first electric vehicle on the market to be purpose-designed as such from the outset, and is slated for launch in South Africa early in 2015.

The partnership was announced at Schneider Electric's first southern African Xperience Efficiency conference, held at the Birchwood Conference Centre. The innovative BMW i3 and BMW i Wallbox were showcased at the event as well.

Speaking at the conference, Antonio Antela Martinez, BMW South Africa's Director of Sales and Marketing, said that with BMW i, the company is adopting an all-embracing approach to electric mobility, meaning BMW i will be offering more than just the purchase of the BMW i3. "Over the course of the numerous pilot tests we staged worldwide with electric vehicles, we listened to our customers very carefully, and will be able to offer them a '360^0 electric' concept when the i3 is launched locally as well, comprising solutions that cater to all the requirements of future electric motorists. We see the professional installation of the wallbox for charging the BMW i3 and i8 as one of the key factors for the successful marketing of electric vehicles. We are delighted to have Schneider Electric, one of the most internationally experienced partners in the field of electric mobility, on board to help implement our strategy.

"As the worldwide expert in energy management, Schneider Electric intends to play an important role in the adoption of solutions that enable the impact of mobility on the environment to be reduced and energy charges to be optimised. We also firmly believe that sustainable energy solutions can only become a reality through collaboration and partnerships."

"As such, Schneider Electric is very excited about collaborating with BMW on its i Wallbox charging station, and providing future electric vehicle customers in this region with our smart energy solution knowledge and installation skills, which are focused on being safe, reliable, efficient, productive and green," added Eric L'eger, country president for southern Africa at Schneider Electric.

This collaboration allows Schneider Electric to work closely with the BMW i sales agents and customers, providing home surveys, supply and installation of the charging point, as well as offering maintenance and comprehensive support. The installation package is also provided by Schneider Electric but managed by BMW, and can be customised to meet customers' specific requirements.

The market launch of the BMW i3 will usher in a new era in electric mobility. It is the world's first premium car conceived from the outset to incorporate an all-electric drive system. This concept gives the i3 numerous advantages over "conversion" vehicles, in which the original combustion engine is later swapped for an electric motor.

When it comes to the driving attributes of the i3, the engineers have achieved a perfect balance of vehicle weight, performance and range. This is particularly important, since these three factors are so inextricably linked. In its mission to deliver driving pleasure in urban areas, the BMW i3 has come up with the perfect package. With a DIN kerb weight of 1 195 kilograms, the car is lighter than most compact vehicles, yet offers significantly more space for up to four occupants. The hybrid synchronous electric motor developed and produced specially by the BMW Group for use in the BMW i3 generates output of 125kW and puts maximum torque of 250 Newton metres on tap from the moment the car pulls away. The BMW i3 dashes from 0 to 100km/h in 7.2 seconds, and 0 to 60km/h in 3.7 seconds. Furthermore, extensive road tests conducted proved that the car's range of 130km to 160km in everyday conditions is adequate to comfortably meet the day-to-day mobility needs of the target customer group.

If desired, the BMW i3 is also available with a range extender engine, which maintains the charge of the lithium-ion battery at a constant level while on the move, as soon as it dips below a certain value. Maximum range stands at approximately 300 kilometres.

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BMW i

BMW i stands for visionary vehicles and mobility services, inspirational design and a new interpretation of premium that is strongly defined by sustainability. With BMW i, the BMW Group takes an all-encompassing approach. With its tailor-made vehicle concepts, sustainability across the entire value chain and complementary mobility services, BMW i redefines the concept of individual mobility. Further information about BMW i can be found at www.bmwi.co.za.

Schneider Electric

As a global specialist in energy management with operations in more than 100 countries, Schneider Electric offers integrated solutions across multiple market segments, including leadership positions in utilities and infrastructure, industries and machines manufacturers, non-residential building, data centres and networks and in residential. Focused on making energy safe, reliable, efficient, productive and green, the group's 150 000-plus employees achieved sales of 24 billion euros in 2013, through an active commitment to help individuals and organisations make the most of their energy.
www.schneider-electric.com

The BMW Group

The BMW Group is the leading premium manufacturer of automobiles and motorcycles in the world, with its BMW, MINI and Rolls-Royce brands. As a global company, the BMW Group operates 28 production and assembly facilities in 13 countries and has a global sales network in more than 140 countries.

In 2013, the BMW Group sold around 1.963 million cars and 115 215 motorcycles worldwide. The profit before tax for the financial year 2012 was EUR7.82 billion on revenues amounting to EUR76.85 billion. As of 31 December 2012, the BMW Group had a workforce of 105 876 employees.

The success of the BMW Group has always been built on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.

Internet: www.bmw.co.za
Facebook: http://www.facebook.com/BMWSouthAfrica
Twitter: http://twitter.com/BMW_SA
YouTube: http://www.youtube.com/BMWSouthAfrica

Contact:
Edward Makwana
Manager: Group Automotive Communications
BMW Group South Africa
Telephone: +27-12-522-2227
Email: edward.makwana@bmw.co.za
Internet: www.press.bmwgroup.com/za.html

Editorial contacts

Debbie Sielemann
PR Connections
(+27) 011 465 3356
debbie@pr.co.za