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AMD hires ex-Dell senior exec

By Reuters
San Francisco, 28 Oct 2014

Advanced Micro Devices (AMD) has hired a former Dell senior executive to lead the chipmaker's push into microservers and other new markets.

Forrest Norrod will be senior vice-president and general manager of AMD's enterprise, embedded and semi-custom business group and report to chief executive Lisa Su, AMD said in a news release yesterday.

Norrod, 49, was general manager of Dell's server business and joins AMD as the company develops chips for new low-power servers that might challenge heavyweight Intel in cutting-edge data centres.

AMD has been expanding into new markets, including low-power "microservers" and game consoles, but progress has been slower than demanded by Wall Street.

Earlier this month, Su took over as CEO, replacing Rory Read. Norrod fills Su's previous position, which she had held temporarily since July.

Following Su's appointment as CEO, AMD said on 16 October it was cutting 7% of its workforce to reduce costs.

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