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Cloud not the best option

Cloud is not the best option to streamline business processes and improve efficiencies, it is the only option, says George Golding, CEO of Euphoria Telecom.


Johannesburg, 08 Dec 2014
Euphoria Telecoms CEO George Golding
Euphoria Telecoms CEO George Golding

Company executives are constantly seeking ways to streamline their business processes and improve efficiencies. Cloud is not the best option to achieve this, it is the only option. This is according to local entrepreneur and Euphoria Telecom CEO George Golding.

Profits can only be achieved by reducing costs and implementing systems that are more efficient and more quantifiable. Normally, one of the largest expenses for any company is its phone bill, a constant headache as it is nearly impossible to track the purpose and yield of each call.

Euphoria Telecom has introduced a cloud-based telephone management system that will help company executives manage, control and analyse every element of their telephone system with precision. Cloud PABX is a phone service supplied through the Internet as opposed to a landline cabling system.

Golding says it can be used strategically to set goals and rate employees' performance and yield. "Cloud PABX systems are flexible, scalable and cost-efficient business communication systems that enable businesses to elevate their operations and performance to the next level."

Firstly, one needs to demystify what cloud and cloud PABX is, and how it differs from a traditional business PABX system. Cloud PABX is basically a phone service supplied through the Internet as opposed to a landline cabling system; it is also called an Internet phone system or a cloud-based phone system.

The reason for this service becoming so popular is largely due to the high efficiencies and low cost, with its key benefits being flexibility and scalability.

"There is a huge misconception that the quality of service on Internet calls or VOIP is poor. Euphoria Telecom is a world-class voice over IP, cloud-based telephone and PBX service provider, every part of our business - hardware, software, and staff - is run through stringent quality control procedures to ensure we deliver not just a world-class product, but world-class service as well," he stresses.

Effective cost tracking and sophisticated management tools are accessible from the desktop, and with features like call waiting, caller ID, call recording, custom hold music and many more, a cloud PABX system offers an agile solution with a user-friendly operating system.

Golding says a single cloud PABX system can service an entire business across multiple locations. "This scalability is one of the key features of a cloud-based PABX system that makes it such a popular choice for business owners."

"The simple task of adding an additional line for a new employee used to be a very laborious process; with cloud it is a simple process that you can manage yourself. This system gives the business owner complete control and is designed to grow with your business," he explains.

More importantly, a cloud PABX doesn't need a physical PABX box, it uses the Internet to transmit voice as opposed to traditional telephone line. One can talk via a headset or a hard phone that looks like a traditional telephone.

"Euphoria Telecom is a reliable and customer-focused business partner that can expertly guide you through the transformation and set-up process in an effortless and professional way," he concludes.

For more information, contact Euphoria Telecoms on (010) 593-4500 or e-mail sales@euphoria.co.za or visit www.euphoria.co.za.

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Euphoria Telecom (www.euphoria.co.za)

Euphoria Telecom is a provider of proprietary cloud PBX communication services for businesses in South Africa. The business was formed in 2010, after years of research and development towards a cloud-based PBX system that could effectively reduce overall costs significantly by doing away with expensive installation, training and support costs.

After three years of impressive growth, Euphoria Telecom offers a complete business communication solution that combines the characteristics of sophisticated PBX and call centre solutions with the ease and cost efficiency of cloud-based technology.

Euphoria Telecom is incorporated in South Africa with the corporate head office situated in Cape Town, South Africa. The company is owned 100% by the current management team, and the business is headed up by George Golding, Conrad De Wet and Rafal Janik.

The business has built up an impressive customer base in excess of 400 business customers.

Editorial contacts

Ivor van Rensburg
IT Public Relations
(082) 652 8050
ivor@itpr.co.za
George Golding
Euphoria Telecoms
(082) 951 1190
george@euphoria.co.za