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Business automation leads to Euphoria

The Euphoria telephone management system provides detailed reports on the activity of each extension assigned to a queue, throughout the day, says George Golding, CEO of Euphoria Telecom.


Cape Town, 09 Apr 2015
Euphoria Telecom CEO George Golding
Euphoria Telecom CEO George Golding

The business telephony system is still the lifeblood of business today; one needs to ensure it provides the necessary workflow automation, productivity tracking and management reporting to effectively manage your business.

Euphoria Telecom CEO George Golding says SMEs need to invest in a reliable and hi-tech communication infrastructure to remain competitive. "Automation is the key to consistent and dependable customer service, and as your business grows, you will need to increasingly rely on automation to offer the best possible customer service."

Euphoria Telecom constantly invests in the development of its system and it treats it as a dynamic and ongoing challenge to meet the needs of its customers. Furthermore, it provides a professional and highly competent business telephony system that will improve business efficiencies and elevate operational structure.

The company joined forces with Salesforce to offer more business functionality with far less effort, through seamless integration powered by the need for business efficiency and cloud technology. Salesforce has been rated 'Most Innovative Company' by Forbes for three years running. It is a trusted, leading customer relationship management (CRM) company.

Saleforce runs a customer-centric business using technology to organise, automate and synchronise sales, marketing, customer service and technical support. Technological innovation offers simple deployment, which encourages high adoption rates.

Golding says Euphoria's built-in telephone management system (TMS) provides extra insight at no extra cost. "See who your staff is calling. Outgoing call logs show exactly which extension dialled which number and at what time of the day. The call recipients are listed by number, or name if they're in your address book. You'll be able to see not just the busiest extensions, but also the most frequently dialled numbers.

"With detailed records of incoming call volumes every day of the week and hour of the day, you can effectively predict your busiest times, making sure you have all hands on deck for peak periods, and aren't over-staffed when it's quiet," he says.

With Euphoria's call queue analytics, customers can see all the performance details of their queues, including wait times, response times, queue lengths and peak activity periods. Updated in real-time, this can be invaluable in terms of optimising operations and heading off problems before they reach critical points.

He says one can also assess the performance of agents. "The Euphoria TMS provides detailed reports on the activity of each extension assigned to a queue, throughout the day. View the number of calls received versus the number of calls answered, as well as average call lengths and total call times. It's a great tool for assessing productivity and encouraging a healthy work ethic."

Euphoria Telecom offers an innovative business telephone service to over 600 SMEs, including Galaxy and Co, Romans Pizza, Altech ISIS and Groupon. It is the fastest growing and only locally developed system with innovation awards from PricewaterhouseCoopers and Accenture.

For more information, contact Euphoria Telecom on (010) 593-4500 or e-mail sales@euphoria.co.za or visit www.euphoria.co.za.

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Euphoria Telecom (www.euphoria.co.za)

Euphoria Telecom is a provider of proprietary cloud PBX communication services for businesses in South Africa. The business was formed in 2010, after years of research and development towards a cloud-based PBX system that could effectively reduce overall costs significantly by doing away with expensive installation, training and support costs.

After three years of impressive growth, Euphoria Telecom offers a complete business communication solution that combines the characteristics of sophisticated PBX and call centre solutions with the ease and cost efficiency of cloud-based technology.

Euphoria Telecom is incorporated in South Africa with the corporate head office situated in Cape Town, South Africa. The company is owned 100% by the current management team, and the business is headed up by George Golding, Conrad de Wet and Rafal Janik.

The business has built up an impressive customer base in excess of 400 business customers.

Editorial contacts

Ivor van Rensburg
IT Public Relations
(082) 652 8050
ivor@itpr.co.za
George Golding
Euphoria Telecoms
(021) 200 0500
george@euphoria.co.za