Johannesburg, 17 Sep 2015
Driven by ubiquitous mobile devices, pervasive network connectivity and new Web, mobile and cloud applications, IT is facing a data tsunami. A typical enterprise data centre experiences 60% annual growth, primarily in the form of unstructured content. Data sources such as mobile phones, sensor devices, and other sources of telemetry continue to change the way we live. The content they produce continues to expand in frequency, fidelity and richness. Innovative companies have proven that all data, regardless of origin or age, can be converted into meaningful business insight and value.
The confluence of these factors is driving exponential growth in unstructured content. This content growth forces enterprises to think differently about their traditional application, IT operations and infrastructure. Their existing platforms, operational processes, governance models, and technical expertise weren't developed with the current wave of content expansion and value creation opportunities in mind. However, building green-field environments isn't practical, and even if it were, the technologies on which to do so are invariably immature and comparatively unproven when compared to their current infrastructure and experience. Consequently, the question for these enterprises is how to evolve existing investments and expertise to address these new realities.
EMC ViPR Services, an integral part of EMC ViPR Software-Defined Storage, allows customers to deploy a rich set of application services on top of existing infrastructure to meet the challenge of the data tsunami. At its core, ViPR aggregates existing infrastructure into a logical storage fabric and implements a massively scalable services engine on top. EMC ViPR Services allow customers to extend the value of their current investments and deliver large-scale applications and infrastructure management that meet the challenge and opportunity of the big data explosion.
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