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e4 gains seasoned CFO to continue its growth trajectory


Johannesburg, 27 Jun 2017
Adri F"uhri, e4's Group Chief Financial Officer.
Adri F"uhri, e4's Group Chief Financial Officer.

Software as a Service specialist, e4, has appointed Adri F"uhri, as its Group Chief Financial Officer. F"uhri joins e4 from Innovation Group South Africa, where she has held two senior c-level positions. Experiencing her first role within a technology company, F"uhri says that the rapid pace of the business, together with technology evolution and change, makes her position as CFO with HR responsibilities, an exciting career move.

"I have substantial financial service experience and I am looking forward to applying my skills within such a dynamic technology company. In this environment, it is vital to make quick decisions, ensuring that the company remains agile and able to respond effectively to market trends," says F"uhri.

Her proven ability to translate business strategy into well communicated objectives and deliverables, coupled with 20 years of experience in the financial sector, ensures that e4 gains a vital skill within in its growing organisation.

"My aim is to ensure we strike a balance between moving at a fast pace and managing the resulting change it brings to the business. I am enjoying the flexibility of not being in a highly-regulated environment as is custom with financial service organisations. e4 is an innovative and rapidly-evolving brand and I am looking forward to assisting in reaching its goals, says F"uhri.

Being a woman in a male dominant industry has not gone unnoticed to F"uhri. She believes that the ICT industry should dedicate more time and effort to increasing the number of women at boardroom level and looks forward to being part of that change.

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e4

e4 is an innovative specialist provider of electronic technology solutions and services. Providing customers with custom-built software solutions and services, e4 focuses on ensuring business processes are streamlined, electronic and strategic in its approach.

The end-to-end service offering includes full management support throughout the service lifecycle and is supported by a 24-hour availability policy.

The introduction of Convergence Partners and Stockdale Street as new investors in April 2016 has enabled the e4 Group to accelerate growth through new product and services development, and further expand its geographic footprint.

Convergence Partners is an investment management firm focused on the technology, media and telecommunications (TMT) sector in Africa. It has a proven track record of developing new investment opportunities as well as adding value to investments across the entire life cycle of ICT assets. Stockdale Street manages the Oppenheimer family's South African private equity interests invests alongside strong management teams in established companies that have sustainable competitive advantages and favourable growth prospects.

e4 and its subsidiaries employ over 400 staff at offices in Johannesburg, Durban, Pretoria, Cape Town and Namibia with satellite offices in PE, Bloemfontein, East London and Mpumalanga.

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