eBook: Top five reasons why retail chatbots fail (and how to fix them)


Johannesburg, 17 Mar 2021

Answering FAQs cost-effectively, proactively engaging shoppers at the perfect moment, recommending additional purchases, handling changes to orders… the list goes on and on. What’s more, these brands are seeing the impact – on CSAT scores, conversion rates, sale sizes and operating costs.

But this isn’t a universal story. A lot of the time, retail chatbots created with the best of intentions still fail to deliver for their brand. They disconcert or frustrate customers. They escalate almost every inquiry to a live agent. They get outshined by other brands’ self-service experiences.

If that sounds familiar, you’re in the right place! Read this eBook to learn more.


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