Customer loyalty should remain top of mind during COVID-19
There is an opportunity during the crisis to innovate and deliver on new loyalty programmes and revenue channels, says LoyaltyPlus.
Customer loyalty and brand protection define commerce in 2020
There has rarely been a time such as this when businesses have to dig deep, fine-tune continuity strategies and bolster engagement with customers, says LoyaltyPlus.
Loyalty underpins e-commerce in 2020 as world goes digital
Retail professionals agree: 2020 will mark a significant year of development, with loyalty at the core of digital commerce.
Loyalty crucial in hospitality industry: LoyaltyPlus
Loyalty or rewards programmes are a major revenue generator in the hospitality industry, says Frik van der Westhuizen, marketing director at LoyaltyPlus.
LoyaltyPlus disrupts in era of centralised virtual currency
Linking the loyalty programme to the cloud is fast gaining popularity in today's e-commerce and online retail dominated environment, the company says.
Recognising, rewarding, retaining 'high value customers'
Businesses should automate systems that deal with client account issues, and take a proactive approach to customer service, says Frik van der Westhuizen, Marketing Director at LoyaltyPlus.