Major risks to business loyalty in 2021
One of the main risks is poor use of data and non-effective communication, says LoyaltyPlus.
2021, a new opportunity to reward loyal customers
Business owners should pay close attention to trends that now define loyalty and loyalty-based programmes, says LoyaltyPlus.
Air Senegal launches Teranga Programme in partnership with LoyaltyPlus
Air Senegal, the fast-growing West African long-haul and regional airline, launches its Teranga Frequent Flyer Programme in partnership with LoyaltyPlus.
Loyalty is the biggest gift for retailers this festive season
While loyalty is always important, in 2020, as markets feel the pressure of COVID-19, it is even more critical to business continuity, says LoyaltyPlus.
LoyaltyPlus signs Asky Airlines to its cloud-based loyalty solution
The agreement assures continuity for Asky Club members through the airline’s migration to a new PSS.
COVID-19 pushes loyalty to the top of retailers’ festive wish list
LoyaltyPlus underlines the role of loyalty programmes and structured marketing campaigns during this unprecedented year.
Will the current crisis ground aviation?
Operators have to do what they can to incentivise customers and review air travel bonuses or loyalty programmes, says LoyaltyPlus.
LoyaltyPlus guide to retaining lifelong customers
With the advent of social media and increase in broadband connectivity, there are now more channels than ever to engage the customer.
Loyalty programmes prop up your business
Amid the pandemic, consumers recognise the value of loyalty rewards and programmes in the value chain, says LoyaltyPlus.
Customer loyalty should remain top of mind during COVID-19
There is an opportunity during the crisis to innovate and deliver on new loyalty programmes and revenue channels, says LoyaltyPlus.
Customer loyalty and brand protection define commerce in 2020
There has rarely been a time such as this when businesses have to dig deep, fine-tune continuity strategies and bolster engagement with customers, says LoyaltyPlus.