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LoyaltyPlus
1:30

LoyaltyPlus signs Asky Airlines to its cloud-based loyalty solution

The agreement assures continuity for Asky Club members through the airline’s migration to a new PSS.

3:40

COVID-19 pushes loyalty to the top of retailers’ festive wish list

LoyaltyPlus underlines the role of loyalty programmes and structured marketing campaigns during this unprecedented year.

3:00
Sep 30, 2020

Will the current crisis ground aviation?

Operators have to do what they can to incentivise customers and review air travel bonuses or loyalty programmes, says LoyaltyPlus.

3:00
Aug 28, 2020

LoyaltyPlus guide to retaining lifelong customers

With the advent of social media and increase in broadband connectivity, there are now more channels than ever to engage the customer.

2:30
Jul 14, 2020

Loyalty programmes prop up your business

Amid the pandemic, consumers recognise the value of loyalty rewards and programmes in the value chain, says LoyaltyPlus.

2:20
Jun 11, 2020

Customer loyalty should remain top of mind during COVID-19

There is an opportunity during the crisis to innovate and deliver on new loyalty programmes and revenue channels, says LoyaltyPlus.

3:00
May 13, 2020

Customer loyalty and brand protection define commerce in 2020

There has rarely been a time such as this when businesses have to dig deep, fine-tune continuity strategies and bolster engagement with customers, says LoyaltyPlus.

2:20
Apr 9, 2020

Loyalty underpins e-commerce in 2020 as world goes digital

Retail professionals agree: 2020 will mark a significant year of development, with loyalty at the core of digital commerce.

2:30

Loyalty programmes reflect rise of CX

The hybrid model loyalty programme offers the business a faster return on investment, says LoyaltyPlus.

2:50
Feb 28, 2020

Loyalty programmes: knowing what works

LoyaltyPlus stresses the importance of employee training, technology stakeholder involvement and the need to focus on user stories.

3:40
Jan 31, 2020

Businesses must consider loyalty programmes

Loyalty programmes facilitate the development of a relationship with each customer through multiple touch points in the organisation, says LoyaltyPlus.

2:50
Aug 6, 2019

Rewarding all that frequent shopping

Businesses reward their customers by successfully influencing their shopping experience, says Frik van der Westhuizen, marketing director at LoyaltyPlus.

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