Modern customers expect extraordinary CX

Customer experience is overtaking price and product as the key brand differentiator.

Jul 5, 2019

Omnichannel adds value for insurers

Omnichannel is a data-centric strategy used by insurers to meet customers' changing needs, says Nelson Camara, Marketing and Sales Executive, SilverBridge.

Apr 5, 2019

I get by with a little help from a chatbot

Freshworks has taken an omnichannel approach to customer service, using chatbots to service simple requests and human interaction for more complex issues.

Apr 4, 2019

eBook: Omnichannel engagement a priority for companies

Reverse-engineer these five omnichannel customer engagement tricks to streamline support.


Getting the balance right

Businesses must map the customer journey before they roll-out new channels, says Enghouse Interactive.


Retailers expected to launch impressive tech initiatives in 2018

2018 will see more retailers launching impressive initiatives in personalisation, omnichannel, analytics, and digital store capabilities, says Forrester research.

Sep 14, 2017

Online B2B retailing market at inflection point

The market is evolving due to shifts in the impact of mobility and role of digital channels, says Frost & Sullivan.


Learning from other mobile-dominated markets

There are five lessons that Sub-Saharan digital retailers would do well to follow, delegates to the eCommerce MoneyAfrica Confex heard.

Sep 16, 2016

Ubank goes digital for growth beyond mining

The digital platform offers Ubank customers new omnichannel functionalities which include mobile and Internet banking and to purchase additional services.

Sep 7, 2016

An omnichannel approach to the telecomms industry

While the conversation around omnichannel has centred mainly on the improvements it can bring to the management of different sales channels, Software AG South Africa believes telecommunication providers can also benefit.


Omnichannel experiences fulfil sales profitably: Intuate Group

Retailers must stop focusing on individual channels and ensure they're meeting the needs of consumers wherever, whenever, and however the approach.

Dec 1, 2015

Mobile payments to disrupt omnichannel market

Mobile payments have only just begun to play a role in omnichannel marketing.

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