Why Facebook is so addictive - it's hard-wired into our genes.

Social networking sites offer rapid and consultative interactions, and companies must realise the decision-making benefits they offer, says Simon Carpenter, director of Strategic Initiatives at SAP Africa.

Companies must create the correct environment where staff are empowered to be the guardians of information, says John Mc Loughlin, MD of J2 Software.

Social media tools should become a fundamental part of a company`s digital strategy, says Uwe Brandkamp, sales director at Comztek.

Has the corporate world hopped onto the social networking bandwagon? And more importantly, why should it?

Social networking sites aren't all bad; they just need to be analysed in terms of benefits and risks.

Creating buzz via social networking appears to be highly addictive.

While I love the Web, I find social networking rather nauseating.

What makes a young boy commit suicide live on an online video streaming site?