#ITWebBI2022: How to develop a successful data strategy

By Kirsten Doyle, ITWeb contributor
Issued by ITWeb Business Intelligence Summit
Johannesburg, 03 Mar 2022
Stefan Steffen, Telkom.
Stefan Steffen, Telkom.

Data has become a topic that tops the business agenda.

However, too many organisations don’t have a data strategy in place that defines how they can extract the insights and value they need from the vast amounts of data that they receive every day.

How does a business develop a data strategy?

Stefan Steffen, executive: data science, Telkom, is presenting on “How to develop a successful data strategy for your business”, at the ITWeb Business Intelligence Summit 2022, to be held from 8 to 10 March, at the Maslow Hotel in Sandton, and online.

ITWeb Business Intelligence Summit 2022

Data-driven decision-making needs a holistic approach, which includes company culture, infrastructure and access to centralised data across the organisation. Join us at the BI Summit, THE event for BI, data, analytics and AI professionals, for three days of insightful presentations, lively panel discussions and interactive workshops. For more information and to register, click here.

During his presentation, he will reveal how to approach data strategically, and identify the strategic priorities of the business and those key questions that data will help them answer.

In addition, Steffen will explore managing exponential data growth in real time, and answer questions such as whether this is achievable or even necessary, how this can be executed, and how success can be measured.

Finally, he will unpack how to manage data holistically across multiple platforms, as well as the importance of educating data professionals about the business so that they are comfortable with strategic discussions.

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