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Objectif Lune releases PrintShop Mail Suite 7.1

The leading VDP software remains ahead with its ease-of-use combined to powerful production and mail merge features.


Johannesburg, 22 Feb 2011

A forerunner in the development and commercialisation of VDP and workflow automation solutions, Objectif Lune announces today the release of version 7.1 of PrintShop Mail Suite, the leading VDP software for over 15 years.

PrintShop Mail was initially created to solve the production speed issues surrounding high-volume mail merge. Over the years, it evolved to include a user-friendly design interface with advance drag-and-drop capabilities reducing job creation time to a minimum, and it became one of the most recognised solutions on the market. The next step in PrintShop Mail Suite's evolution was the arrival of its Web-to-print module, PrintShop Mail Web, in order to optimise online ordering of VDP products.

With PrintShop Mail Suite 7.1, Objectif Lune carries on the evolution by making PrintShop Mail Web a full-featured production server able to process variable data print jobs submitted by as many design stations as desired, from anywhere in the world, for direct production or Web ordering.

Long-time users will be happy to find that this new version stays true to what has been the driving force of its success over the years; an ease-of-use combined to powerful production features. “This release gives Objectif Lune the opportunity to showcase what makes PrintShop Mail Suite the best personalised print solution on the market, at an affordable price” says Didier Gombert, Objectif Lune CEO.

New functionalities include compatibility with PDF/VT output, an emerging standard for variable data printing (VDP) jobs and new Web ordering possibilities for Microsoft Word mail merge documents.

More information on this new release can be found on www.printshopmail.com , including a trial version and demonstrative videos.

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Objectif Lune

With offices in 14 countries in the Americas, Europe and Asia, Objectif Lune is driven by a passion for creativity and innovation and creates software solutions that use cutting-edge technology to solve everyday business challenges in the creation, printing, distribution, processing and archival of business documents. The company's portfolio includes PlanetPress Suite for transactional printing and workflow automation, and PrintShop Mail Suite for high-speed creation and printing of promotional variable documents. For more information, visit www.objectiflune.com.

Editorial contacts

Catherine Joubert
Objectif Lune
(+15) 14 875.5863
joubertc@ca.objectiflune.com