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SMEs urged to view credit bureaus as vital expansion tool

By Glen Bals, senior executive, business information at Experian South Africa


Johannesburg, 19 Jun 2012

Small and medium-sized entities (SMEs) were yesterday urged to embrace credit bureaus as a vital tool in expanding their businesses.

Glen Bals, senior executive, business information at Experian South Africa, said in Johannesburg too few of South Africa`s estimated 400 000 SME owners were aware of the importance of keeping their records updated and of understanding the components of those records.

"Small companies rely heavily on trade credit, yet they often don`t fully understand how critical it is for them to create an environment conducive to them receiving trade credit," said Bals. "After all, in most cases, the more information about your business that vests in a bureau, the better your credit rating and better you can trade."

He drew attention to the occasions that SMEs were turned down when they sought trade credit.

"By being actively aware of the need to nurture their ratings, this need not happen. It is vital for them to manage their credit profiles positively."

In a macro sense, this was crucial; given especially the widespread acknowledgement that SMEs promoted employment and that they were considered the backbone of the economy.

"But that addresses what we are going to do for our clients; it doesn`t address an understanding of the SME conundrum."

In South Africa, said Bals, Experian defined an SME as a small, owner-managed company with fewer than three directors, who were also shareholders, and one with an annual turnover of less than R7.5 million.

The banks faced challenges when it came to fully understanding SME risk and arriving at lending decisions based on that understanding. Bals said banks generally sought the answers to two questions:

* What`s your profitability?
* What assets can we take as security?

"Large businesses generally have either substantial profit or assets to offer as a security. But in a small business, the proprietor often doesn`t in his private capacity have enough security. The only thing he has in his trading business is his debtors` book. And banks seldom advance more than 40% of the book.

"That`s why SMEs may find it difficult to get finance from banks. They don`t have the security to offer and they don`t have the profitability."

Bals suggested that this was why government wanted to work with the bureaus; to help finance the nation`s small concerns and help them gain access to trade credit.

The state`s criteria would be a lot less stringent than those of the banks. "They can take more risk because for them it is not a commercial proposition."

He identified as a "significant" SME hurdle big companies` reluctance to pay more money for information on SMEs because, relatively speaking, they did not earn large returns from these entities.

"They are willing to pay for information on larger companies, because that`s where most of their business activity takes place."

That was why, unless SMEs self-promote, they may find it difficult to make headway. "A large entity might pay R100 for information on an SME, whereas for a large business they would be quite prepared to pay R1 000. That`s where the problem lies. And unless SMEs promote themselves, this problem will continue."

He was nevertheless optimistic that the situation would start to improve with the growing use of innovative SME assessment tools now on offer to the industry, as well as a focus on increasing awareness by SMEs to build their credit profiles.

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Experian

Experian is the leading global information services company, providing data and analytical tools to clients in more than 80 countries. The company helps businesses to manage credit risk, prevent fraud, target marketing offers and automate decision-making. Experian also helps individuals to check their credit report and credit score, and protect against identity theft.

Experian is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended 31 March 2011 was US$4.2 billion. Experian employs approximately 15 000 people in 41 countries and has its corporate headquarters in Dublin, Ireland, with operational headquarters in Nottingham, UK; California, US; and S~ao Paulo, Brazil.

For more information, visit http://www.experian.co.za.

Editorial contacts

Jonathan Mahapa
Meropa Communications
(+27) 11 506 7333
JonathanM@meropa.co.za