Articles about USSD

The conversational economy: Leveraging Cellfind's omnichannel suite, WhatsApp Business API to deliver customer-centric outcomes

South African enterprises use omnichannel strategies to drive measurable ROI, reduce costs and transform customer satisfaction scores.

The enduring power of USSD: Why it still matters for prepaid airtime, data

Rather than becoming obsolete, USSD is being integrated with other systems to create hybrid solutions that combine its universal accessibility with more advanced features.

ITWeb TV: African remittances evolve from buses to apps

While cash is still king in Africa, the continent is witnessing a surge in the use of digital wallets to make cross-border payments, says Verto’s Cornelius Coetzee.

Cell C revamps USSD to include personalised offerings

The operator’s USSD facility remains customers’ most preferred channel for performing multiple functions, it says.

Generative AI is ‘live’ in the bank, says FNB CEO

FNB CEO Harry Kellan reflects on SA’s digitisation of financial services, predicting it’s unlikely to slow down, as more affordable smartphones will become available.

ITWeb TV: Telkom integrates GenAI across digital platforms

The telecoms operator revamps its digital channels, to improve customer experience and enable self-service.

How to navigate Africa's messaging landscape

Whether it's part of your marketing strategy or for financial institutions that rely on OTPs, SMS is here to stay, says Stefan van Jaarsveld, product manager for messaging at Cellfind.

Mobile marketing: The unstoppable force shaping our daily lives

Uncover the best products for effective brand engagement and foster deeper consumer connections.

Cell C overhauls digital channels to enhance self-service

The operator revamps its website, app, WhatsApp and USSD channels as part of its renewed growth strategy.

USSD + Black Friday = recipe for success

Using USSD, businesses can communicate with customers across all networks and on any mobile phone.

Integration across communication platforms helps remove supply chain friction

An omnichannel strategy should focus on making it easier to engage with customers, says Andrew Dawson, MD of MACmobile.

More ways to access the Presidential Hotline

The Department of Planning, Monitoring and Evaluation adds an app and USSD code for Limpopo residents to engage with the Presidential Hotline.