Johannesburg, 05 May 2016
Campaign 2016 is the data election, and CNN Politics is telling the story of every twist and turn of the race for the White House in a new data-centric app launched today and available to iOS users in the app store.
The CNN Politics app, built with CA Technologies (NASDAQ: CA) API management and mobile analytics software, is a unique mobile experience that tracks the latest polling, delegate, voting and fundraising data behind the 2016 race. With personalised alerts and notifications, the app positions users at the forefront of this election and empowers them to analyse the data driving the political landscape to Election Day.
Key features of the CNN Politics app include:
* Exclusive data-driven stories and visualisations, which will help voters understand who is winning the election - and why.
* Comprehensive election results, breaking news, enterprise and video reporting from the No. 1 online political news destination.
* Personalised alerts and notifications to keep users up to date on the storylines and trend-lines defining the race.
"From polling to fundraising to delegate counts, who is tracking well and who isn't, there is a wealth of data associated with this historic campaign," says Matthew Drooker, vice president of app development and technology, CNN. "We partnered with CA Technologies to build a native mobile experience for users to digest the meaning behind the numbers in a compelling and entirely personal way. The result is an informative, immersive and indispensable multimedia experience."
The CNN Politics app was built using CA API Management and CA Mobile App Analytics products. The CA API management software transfers and aggregates data points from numerous different sources, including CNN polling data, Federal Election Commission data and the CNN/Pivit Political Prediction Market, to help users navigate the race and draw conclusions based on how the election is tracking. CA Mobile App Analytics provides the insight to gauge app use with advanced data visualisation and optimise app performance to deliver a seamless user experience.
"The application economy has pushed the political discussion online and mobile. There is tremendous appetite to know what's happening right now in this election, and the CNN Politics app satisfies that voter appetite with the tap of a single icon," says Otto Berkes, chief technology officer, CA Technologies. "We're excited to partner with CNN to bring the CNN Politics app to life. Our API management technology ensured that the app was built efficiently, and our mobile analytics provide valuable insights into app performance and app use, so we can collectively ensure the user experience is what they expect and want."
CA Technologies is a technology sponsor of the 2016 America's Choice Election on CNN. The overall partnership extends across the global power of CNN's multi-platform footprint. On digital, CA is the exclusive sponsor of the CNN Politics app, as well as the hub on CNNPolitics.com that houses the app's content and includes CA branding. On television, there will be featured updates courtesy of the app and social polling segments to gauge viewer sentiment around key political announcements. CNN's brand studio Courageous also produced behind-the-scenes videos to air across platforms that showcase the development of the app and further contextualise the partnership.
To download the CNN Politics app, visit the iOS App Store: https://itunes.apple.com/us/app/cnn-politics/id1102520605?ls=1&mt=8.
Read more at http://www.ca.com/us/news/press-releases/na/2016/cnn-politics-launches-data-driven-app.aspx
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