Digital empowerment company Curve Group has acquired Silverlining Technology, a Microsoft Partner that provides small and medium businesses with IT services.
Silverlining Technology works with SMEs across industries, and provides consulting, auditing, architecting, development and implementation of IT infrastructure built on Microsoft's platforms.
According to a statement, Silverlining will be incorporated as a consulting team under Curve Technology, the IT and managed services division of Curve Group. Its founding partner Amelis Uitenweerde and consultant Pieter le Roux will take up new roles as solutions director and senior consultant respectively. Also, all the Silverlining staff will be retained and will form part of the Silverlining consulting team within Curve Technology.
Curve Group says it will assign additional salespeople to follow up on Silverlining Technology's current pipeline of prospective clients. On the other hand, becoming part of a larger technology group gives the Silverlining team the opportunity to target enterprise clients who would have previously been reluctant to work with a smaller IT service provider, it adds.
"The goal going forward is to build Curve Technology into a leading Microsoft practice in South Africa, and to offer Curve Group's services, including application development and hybrid backup, to existing Silverlining Technology clients," says Fred Baumhardt, CEO of Curve Group.
Curve Group has been looking at acquiring South African technology companies to drive growth by strengthening or expanding its service offering, providing increased opportunities for cross-selling, and giving it access to leading experts in the local tech industry, adds Baumhardt.
He points out the acquisition will also bring Curve Group a different type of customer given the difference in how the two companies earn revenue. Curve Technology focuses heavily on delivering managed services over long-term contracts and the strength of the Silverlining Technology team lies in once-off IT consultancy, adds Baumhardt.
"The acquisition will enable Curve Technology to expand in the bespoke consulting market, and to turn some of Silverlining's current offerings into products that bring in recurring revenue. There are significant synergies to be realised from the combination of the two businesses."
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