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Global media group goes Google

Haymarket, the global media company operating in over 40 countries worldwide, whose brands include What Car?, Brand Republic Group and Clothes Show Live, has appointed Grove Group as its Google Enterprise Partner. They will work together to revolutionise Haymarket’s communications and collaboration systems by deploying Google Apps for Business and Google Apps Vault in the UK and USA.

Haymarket, an international specialist media and information company, joins a fast-growing group of multinational organisations that have switched to cloud computing services to support growth and improve business communications across the globe. Over five million businesses worldwide have already ‘Gone Google’ and many organisations are moving to the cloud to empower their workforces, expand into new markets and increase the overall efficiency of service delivery.

Disruptive technologies such as cloud, social and mobile have forever altered the way businesses operate. The result is a global marketplace where collaboration across the traditional boundaries of time-zone and location, along with speed-to-market and business agility, are the key features of a successful business. Haymarket, with 2 000 employees across eight countries, has chosen to leverage the collaboration and productivity powers of Google Apps, and with the experience and expertise offered by Grove, will deploy the cloud-based service to 14 locations across two continents.

Haymarket has ‘Gone Google’ to satisfy the following high-level objectives:

* To improve communication and collaboration between global teams
* To support rapid product development and innovation, and enhance productivity within the group
* To replace its existing Microsoft Exchange 2003 solution
* To provide a platform where employees can stay connected and work together while maintaining high levels of quality and consistency, and fuelling the entrepreneurial spirit of the organisation

According to Haymarket's Group IT Director, Simon Turner: “There are many compelling reasons to switch to cloud computing services. Our decision was driven by a real desire to improve collaboration, innovation and to enhance productivity within the group. Google Apps was evaluated against competitor products and selected as the product suite that could help us do just that.

"In planning to replace our existing Microsoft Exchange 2003 system, we calculated Google Apps would help us achieve key business outcomes at a competitive price. The decision to switch was carefully considered with both Grove and Google providing tremendous support during our selection process; ultimately, Google’s more open solution won the day.”

Pip Witheridge, Grove’s CEO, is excited by this partnership with Haymarket: “There are so many ways that our cloud computing solutions will improve Haymarket’s systems and processes; we expect to see a dramatic difference in their service delivery almost immediately. We are delighted that they have chosen us to be their cloud computing partner and we look forward to supporting them going forward.”

Haymarket Media Group

Managing 75 brands in 27 offices across nine divisions in eight countries, Haymarket Media Group is a truly worldwide media business. While Haymarket is intensely proud of its print heritage, its digital businesses are also thriving, along with its digital and content agency, live events, awards and exhibitions. Haymarket has five key values - independence, creativity, expertise, dynamism and integrity - that underpin one of the world’s most adventurous publishing brands.

For more information on Haymarket, visit


Grove is a leading cloud service provider that specialises in the implementation of cloud-based business solutions. It helps businesses to define, implement and develop their cloud strategies, providing the bridge between their on-premise and cloud-based IT solutions. Grove is a leading Google Apps Premier Partner and Reseller and its highly skilled team of Google Apps deployment specialists and 24/7 Global Network Operations Centre (GNOC) give its customers peace of mind that, through Grove, their cloud services are deployed and supported to the highest of standards. #Grove Group +Grove Group


Editorial contacts

Grove Group
Heather Thompson
Head of Marketing
(+44) 870 224 0432
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Emile Reymond
Group Communications Manager
(+44) 870 224 0432
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