Esquire to distribute Xitel multimedia products in SA

Issued by P&P Promotions for Esquire Technologies
Johannesburg, 29 Sep 2003

Esquire Technologies, one of the leading distributors of computer hardware and peripherals, announced that it has finalised negotiations to distribute the full range of Xitel multimedia products from October 2003.

Xitel leads the way with its range of consumer-oriented products, which are designed specifically for connecting computers to home stereo equipment for playback and recording.

Asgar Mahomed, Managing Director of Esquire, comments: "With the rapid convergence of computer and home audio equipment, we believe Xitel is perfectly positioned with its current and future products.

"Xitel has been extremely well received in the US, Europe and Australia, and continues to accumulate prestigious magazine, Web site and TV awards for its innovative products."

Ben Davis, Vice-President of Product Management at Xitel, says: "We are excited to be working with Esquire in SA. Their customer-oriented focus and solid understanding of the convergence market makes them the perfect choice as a distribution partner."

Xitel is the manufacturer of the award-winning Pro HiFi-Link, HiFi-Link, INport and a number of other high fidelity multimedia products.

Xitel

Xitel Pty Ltd has a 27-year history of developing and marketing technically advanced electronic products and solutions. Over the years, the company has designed, developed, and manufactured more than 50 products and product lines and millions of units for OEM marketing partners, including Sony, Siemens, HSBC, Telstra and many others. Its range of precision digital audio products is aimed at both the consumer and professional markets. The company is based in Canberra, Australia with offices in Asia and the US. More information can be found at www.xitel.com.

Esquire

Esquire has grown to be one of the leading distributors of a broad range of computer hardware and peripherals in SA. With its head office in Samrand, Gauteng, and branch in Durban, KwaZulu-Natal, Esquire has a network of resellers and strategic partners throughout SA and neighbouring territories, including Mozambique, Namibia, Swaziland, Zimbabwe and Zambia.

Esquire distributes leading brands of computer hardware and peripherals, including computer components, customised PCs, notebook computers, all peripherals from modems, and digital cameras to printers. In addition, Esquire is the exclusive distributor of ABIT motherboards, CTX monitors, projectors and optical drives, and PRIME networking products. Esquire is an Intel Premier Provider and the first Premier Partner - System Builder for Computer Associates E-Trust Anti-virus in SA.

Esquire offers a comprehensive range of technical support and services, which includes complete system assembly, technical and marketing support. For more information, visit www.esquire.co.za.

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