Johannesburg, 07 Dec 2009
Esquire Technologies, distributor of IT and digital lifestyle products, yesterday scooped the overall CRN Distributor of the Year 2009 award, one of the most prestigious categories in the information technology (IT) sector at the 14th CRN Outlook Awards.
The Distributor of the Year Award is designed to recognise and highlight outstanding distribution performance that includes promotion of world-class brands, target growth opportunity identification and development, value added services and solutions for the channel, business-to-business excellence and financial performance.
Esquire walked away with 16 first positions in their respective categories; Client Server Processes, Systems Builder Components, SME Wireless Products, Display Panels, Consumables, Impact Printers, Multi-function Printers, Network Printers, Enhancement Peripheral Devices, Bar code Scanners, POS Solutions, Netbooks, Notebooks, UPSes, Mobile Computers and Commercial Desktop PCs, in addition to the title of Distributor of the Year 2009 voted by CRN readers and clients.
Asgar Mahomed, Managing Director at Esquire, said: “From our perspective, winning these awards is a ringing endorsement of the work achieved over the last few years. We appreciate the fact that our clients and readers went out of their way to vote for Esquire, and feel this is a positive reflection of our reputation in the market and our commitment to the IT industry.”
Mahomed Cassim, Group Sales and Marketing Director at Esquire, said: “To win these awards under the current market conditions confirms we are on the right track, supplying our clients with a large choice of affordable, high-end, technologically advanced products and solutions.”
During 2009, Esquire launched several initiatives, including a deal with FIFA to become the world's first official distributor of computer accessories, carrying the iconic FIFA and Zakumi brands for the 2010 Soccer World Cup to be held in South Africa.
Esquire also launched its loyalty programme iBonga Rewards. The incentive programme rewards loyal clients for their spending patterns, allowing points to be accumulated and spent by over 1 000 participating partners and receiving discounts up to 50% from some of these partners.
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