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600 000 Xbox 360 units sold in US

By Reuters
Los Angeles, 16 Jan 2006

Microsoft has sold 600 000 of its Xbox 360 video game consoles in the US since its November launch, an analyst for market researcher NPD Group said on Friday.

The Xbox 360 debuted to much fanfare on 22 November in North America. Since then it has been in short supply. Analysts, video game publishers and retailers have said shipments during the key holiday season fell short of expectations.

Microsoft said in a statement that its challenge has been to meet consumer demand for the Xbox 360. The company, which did not comment on the NPD numbers, said its manufacturing facilities are running at full capacity and that a third manufacturer will come online next month.

Microsoft last week confirmed its target of selling between 4.5 million and 5.5 million Xbox 360 consoles during the current business year, which ends 30 June 2006. It said in its statement on Friday that it will provide information on its Xbox 360 business during its quarterly financial report later this month.

Sony, the world`s biggest video game console maker, and Nintendo are preparing to ship their next-generation machines in 2006.

The NPD Group measures nearly two-thirds of retail sales in the US and makes projections for the remainder of the year.

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