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Video instead of flying

Patricia Pieterse
By Patricia Pieterse, iWeek assistant editor
Johannesburg, 09 Jun 2008

Any global company wanting to 'go green' can reap the benefits of video conferencing, says Dan Engel, regional sales manager for Israel, Greece and Southern Africa at Polycom.

"It has become an issue for most corporates and enterprises to look at how they act and how they can save the environment," he explains. He outlines the environmental impact of flying, and how using high-definition video conferencing allows meetings and conferences without the carbon emissions, cost and time of air travel.

"There are many ways corporates can save the environment and expenses," he says. "But it's obviously critical to not jeopardise the business."

Engel also mentions telepresence systems that provide high-definition video conferencing. "It's like opening a window into the other side."

He explains that if employees need to travel constantly, a telepresence system would probably make its money back in a few weeks. "The ROI for such a system is two or three months," Engel claims.

It is difficult to adjust, he admits. Green practices take large behavioural changes to be made. "Everyone is afraid of change," he explains, especially if one is used to their business being done a certain way. "For me, it was a bit strange to print double sided."

Last week, Polycom unveiled its 'Going Green with Polycom' initiative, which assesses the possibility of video conferencing for a company, and helps the implementation.

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