Johannesburg, 03 Nov 2005
With more cellular handsets in the pipeline than ever before, consumers are on the lookout for something that stands out and distinguishes theirs from the rest. In the case of LG`s M4410 mobile phone, its automotive styling and musical flare is sure to make the owners the talk of the town.
The sleek new M4410, with its sporting lines, is inspired by the curves of luxury sports cars. Two loudspeakers are placed on the sides resembling car headlights, the front panel looks like a racing bonnet and when placed flat on a table the car appeal really becomes evident. Added to this, the black and silver finish makes it look "tough" without losing any of the refinement.
The salient feature of the M4410, however, still remains the listening pleasure you derive from hearing your favourite musical tracks, as the phone features a special media player supporting MP3 and AAC files.
"You can only make so many calls or only have so many reasons to capture that special moment with your mobile phone, but music is something that can be played for hours," says Mike Sidwell, sales and marketing manager for LG Mobile.
To support the musical element, the 3D stereo speakers offer excellent sound quality for both video and audio and the buttons responsible for MP3 playing are easily located under the external screen, which means you can change songs without having to open the clamshell.
What makes the M4410 even more impressive is a Mini SD card slot, which will take care of all your storage needs. This slot can be used for the storage of MP3 files and high-resolution photos and comes packaged with the phone.
The integrated 1.3MP digital camera will capture pristine images and video and send them off quickly via MMS or, for the first time with an LG phone, EGDE.
EGDE is a high-speed data transmission system and an evolution to GPRS. It can increase the speed of the network, currently at 40kb/s, to 200kb/s. This means the racing sports theme is not only limited to the aesthetics but also to the crucial functionality of the phone.
The M4410 also comes with all the bells and whistles that you would expect from a top-end model. These include Java applications, games, a high-speed USB port for quick transfer of files, WAP 2.0 compliant browser, GPRS data, T9 predictive text, and 40 polyphonic ring tones. More exciting and personalised ringtones and logos can be downloaded from WOW LG (www.wowlg.com).
"LG`s M4410 illustrates another aspect of our creativity; it is the first time that an LG phone is equipped with EDGE, has a memory slot and looks as stylish as the M4410 does," concludes Sidwell.
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