Speaker

Morne Bosch-Serfontein

Chief Data Officer, MultiChoice Group

Morne Bosch-Serfontein started his corporate career in retail banking, after completing his degrees in Pretoria and in France. Throughout his career, he was always involved in technology and data. Morne was promoted in 2010 to lead the BI, MI, research and data management of one of South Africa’s biggest banks.

Morne eventually ended up spending time in the telecommunications industry before joining the MultiChoice Group. Currently, he is the Chief Data Officer for MultiChoice Group, looking after all data and the associated technologies for the Group.

Morne Bosch-Serfontein will be speaking on the following topic:

10:00
Case Study Creating a data-driven culture within your organisation

  • How do you become a data-driven organisation? How do you ensure all your decision-making is data-driven?
  • Identifying the key components of a data-driven culture and aligning this with your company’s objectives and priorities.
  • Identifying the key stakeholders, determining their roles and gaining their buy-in to support the strategy.
  • Examining how to address the change management aspect of implementing a data-driven culture.
  • How do you identify and communicate the measurable business value of data?


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