VOIP really is and should be simple

Industry players are deliberately making VOIP seem complicated in an effort to protect their own interests and bases.

Cape Town, 17 Mar 2017

One of the major issues hindering the progression of VOIP, says Dominic Sardinha of Abacus Telecomm, is the degree to which people in the industry try to overcomplicate VOIP to such a degree that it dissuades would-be customers for taking up these solutions.

Over the years and since reliable through-puts over Internet connections have evolved, VOIP has become an exceptional option for customers to reduce already high telco costs. With this comes an entire new industry and additional revenue streams to existing PABX vendors.

However, in an attempt to protect themselves and their livelihood, these vendors go to great lengths to overcomplicate this industry by using extremely technical terms and jargon that most people just don't understand. This results in these potential customers shying away from a very effective cost savings tool and the possible by being approached by competitive vendors.

This leaves would be customers completely vexed and discombobulated.

"The art of simplicity is a puzzle of complexity." - Douglas Horton

It is in our experience, says Dominic, that by keeping the proposed solution simple and without all the technical mumbo jumbo, customers are a lot more open to the solution.

"We offer a simple solution", continues Dominic. "We supply a SIP-enabled PABX and an internet connection. And that's it"

"No gateways, convertors, diginet lines, switches, controllers, the list goes on, just good, clean, simple installations."


Abacus Telecomm

Abacus Telecomm is a holistic communications service provider specifically focusing on solutions that reduce its customers' telco cost. In operation for the past 13 years, Abacus Telecomm began by offering least cost routing solutions and has had a natural evolution in the VOIP space and has been offering VOIP solutions for over seven years now.

Editorial contacts

Dominic Sardinha
Abacus Telecomm
(021) 556 6327