CX
AI is transforming CRM from a passive database into an active sales assistant.
TechForum
Business confidence returns – and so does sensible investment in CRM
A properly implemented CRM system introduces discipline into the sales process, says Mark Annett, head of CRM sales and consulting at Camsoft CRM Solutions.
CX
CRM an optimal solution for financial services
A CRM allows advisors to maintain detailed client profiles, including financial history, risk tolerance and personal milestones.
Mobile Business
Hybrid working: The future of flexibility and the role of CRM systems
In a hybrid work environment, a CRM system acts as the glue that holds teams together, says Nelia Roberts, sales manager of Camsoft CRM Solutions.