Julia Ahlfeldt to present keynote at ITWeb's CX Summit 2019
ITWeb is pleased to announce that Julia Ahlfeldt, an expert on customer experience (CX), will be presenting the keynote address at the ITWeb CX Summit 2019, to be held on 15 October at The Forum in Bryanston.
Ahlfeldt, who holds a BA Economics and Foreign Language from Scripps College, Claremont, CA in the US, has dedicated her career to helping organisations gain market leadership through customer-centricity.
She has helped numerous blue-chip South African enterprises, including ABSA, Momentum, Virgin and Cell C, while internationally, American Express, Ross Stores and JP Morgan Chase are listed among her extensive portfolio of CX experience.
Originally from the US, Ahlfeldt is one of a handful of Certified Customer Experience Professionals (CCXP) in South Africa. As such, she leverages her knowledge of global best practice and understanding of both the international and local markets to create customised solutions that unite organisations around their customers.
She believes that, once regarded a highly specialised niche, CX management has become a focus for companies wanting to gain a competitive edge in the `age of the customer’.
Ahlfeldt began her career as a management consultant, working primarily with clients in the financial services industry. Early on, she became interested in consumer insights and facilitating process improvement in ways that both enhanced efficiency and benefitted customers. This eventually progressed into implementing customer-centred strategic change, and she expanded into other industries.
She is a well-known speaker and author, and has covered topics such as, ‘Is your brand ready for a youthquake?’, ‘CEOs need to put their HR hats on’, and ‘Customer don’ts that brands mustn’t make’, among many others.
According to Angela Mace, CRM and Events director at ITWeb, the inaugural CX Summit brings together individuals who are looking to improve their CX to gain a competitive edge within their industries.
“Our expert speakers, including Ahlfeldt, have a wealth of real-life experience, and are looking forward to sharing insights with the audience. There’s no doubt that the event will give delegates a unique opportunity to harness the power of CX tools and methodologies to take their organisations to the next level.”