A fragmented data estate creates confusion long before AI enters the picture, and AI only raises the stakes, says Nathi Dube, director for innovation at PBT Group.
Timeline
2026
July
- 29.
May
- 19. A well-executed assessment creates a shared understanding of the ecosystem's current state, says Julian Thomas, principal consultant at PBT Group.
March
- 17. A strong data story explains what the numbers say, what they mean for the company and what should change as a result, says Nicky Pantland, data analyst at PBT Group.
January
- 27. In 2026, success hinges on maturing data/AI efforts with scalable architectures, augmented analytics and robust governance, says Andreas Bartsch, head of innovation and services at PBT Group.

