Johannesburg, 12 Mar 2015
In a changing, technology-driven world in which business is driven by project and customer management, the customer should be the main focus of any life cycle to ensure success.
This is one of the key takeaways from a joint marketing initiative and information-sharing session hosted in Johannesburg by Dac Systems, together with industry partners Microsoft and Gijima.
Project and customer life cycle management represent the 'front lines' of management technology development, integration and application to influence business processes today.
These disciplines have become more significant with the emergence of what is referred to as 'customer obsession' - a new approach to client and customer service management in businesses across the spectrum of industry and commerce.
To meet the needs of businesses that require a holistic and 360-degree view of the customer and or projects, ICT services and solutions provider Dac Systems presents Project Lifecycle Management (PLM) and Customer Lifecycle Management (CLM) as end-to-end solution stacks that empowers organisations with the ability to effectively manage every facet of the project life cycle and its customers.
At the event, hosted at Microsoft in early March, keynote presenter Rory Headon-Weeks, specialist sales lead and CTO at Microsoft SA, inspired delegates with an outline of what is expected for the future at Microsoft, and how partners will play a critical role in helping to realise a fully connected, digitised future business ecosystem.
Dac Systems, a Microsoft technology specialist and Gold certified partner in the Microsoft Partner Network, says PLM speaks to the inherent capabilities of a business to enhance the project management functions.
Chris Willemse, CEO of Dac Systems, presented an overview of both PLM and CLM and explained the significance of using the right tool for an organisation.
Gary Regan, the company's COO, delivered an example of great project management by putting a project life cycle into perspective and accessing the tools necessary to complete a project flawlessly and in good time.
"The core components of PLM include project accounting, methodology management, demand management, BI and reporting, document and records management, process management, portfolio optimisation and prioritisation, as well as issue and risk management," said Aldo van Tonder, Chief Marketing Officer at Dac Systems.
CLM is central to customer-centric service delivery. It not only represents a set of solutions that increase productivity, it speaks to life cycle management and the ability to utilise resources strategically. "This means using the right resources first time to achieve the results. It is the ability to focus on a customer's needs and desires, market a campaign aimed at locking in quality leads," says Van Tonder.
CLM and PLM are used to transform leads into loyal customers with response service that saves time, money and fosters a relationship based on reliability and trust.
The principles of the enterprise mobility suite, such as consistent identity, data protection and application management on cross-platform devices, was raised during a successful event.
"These components are all applicable and all relevant during some phase of the life cycle, they all need to be handled successfully," Van Tonder adds.
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