Maximizer can be configured around an organisation's terminology, fields, sales stages, processes, dashboards and reporting requirements.
Timeline
2026
September
- 8.
August
- 31. Maximizer Financial Services brings client relationship information into a central environment where advisers can manage client profiles, interactions and activities.
- 18. Businesses looking to introduce AI into their customer service environments must first ensure the underlying customer information is accurate, current and consistently maintained, says Camsoft Solutions.
July
- 17. By combining a CRM platform like Maximizer CRM with AI-driven automation, businesses can respond faster, work smarter and deliver service that customers remember, says Mark Annett, head of CRM sales at Camsoft CRM Solutions.
- 3. The Customer Service module in Maximizer CRM transforms customer interactions into managed processes.
May
- 14. AI is transforming CRM from a passive database into an active sales assistant.
February
- 26. A properly implemented CRM system introduces discipline into the sales process, says Mark Annett, head of CRM sales and consulting at Camsoft CRM Solutions.