2:50
Aug 6, 2019

Rewarding all that frequent shopping

Businesses reward their customers by successfully influencing their shopping experience, says Frik van der Westhuizen, marketing director at LoyaltyPlus.

2:40
Jun 26, 2019

Optimising data intelligence for increased ROI

Companies must adapt by using their data intelligence in order to motivate customer behaviour and loyalty.

2:20
Nov 26, 2018

From coins to cards to apps

The retail market has become so competitive that loyalty and reward programmes are widespread and are adapted to suit current market conditions, says Frik van der Westhuizen, marketing director at LoyaltyPlus.