End of legacy dependence: Why African contact centres must take back control

African businesses have been trapped in a cycle of dependency on legacy technology providers, locked into excessive fees, restrictive contracts and inflexible systems, says James Guthrie, founder of Smartz Solutions.

The companies say the collaboration will see them deliver scalable, future-ready and cost-effective communication solutions.

Contact centres relying on outdated technology are not just falling behind – they are actively losing customers, revenue and the ability to compete, says James Guthrie, founder of Smartz Solutions.