SC Johnson, one of the world`s leading producers of domestic goods, has opted for Ascential Software`s DataStage XE data integration solution as a cornerstone of its data warehouse. The data warehouse is helping SC Johnson improve manufacturing, distribution and marketing worldwide.
By using DataStage XE to coordinate and streamline the management of business data across its worldwide operations, SC Johnson is providing business users with better access to global information to identify sales trends, study aggregate production, forecast demand and highlight buying patterns.
"DataStage XE seamlessly moves data from our subsidiaries in Europe, Asia and South America to our headquarters in Racine, Wisconsin, where it is rapidly consolidated into our enterprise data warehouse and made available to our corporate business users," says Valeria Kerstenetzky, ETL coordinator for SC Johnson. "We no longer waste time and resources writing complex code to integrate information from each of our facilities. Instead, DataStage streamlines our operations and lets us use our information as an asset to increase our success and growth."
Using DataStage XE, executives now obtain instant access to reports on any aspect of SC Johnson`s worldwide sales and manufacturing operations, enabling the company to develop more cost-effective production schedules and marketing programmes. DataStage also allows the firm to identify its most valued customers and compare sales results with forecasts.
Founded in 1886, SC Johnson is one of the world`s leading manufacturers of household products. The 9 500-employee firm markets hundreds of household products for cleaning, home storage, personal care and insect control under such brands as Pledge, Glade, Windex, Raid, OFF!, Edge, Ziploc and Scrubbing Bubbles. A family-owned and managed global enterprise, SC Johnson markets and sells its products in over 100 countries for estimated annual sales of more than $4 billion.
"Global companies such as SC Johnson face special challenges when it comes to creating the enterprise information systems to drive and coordinate sales, marketing and operational activities worldwide," says Julian Field, GM Ascential Software SA. "The volume and variety of information sources and reporting requirements across geographies can be difficult to manage. With the industry`s most complete data integration platform, including specific tools for meta data management, data quality, mainframe integration and enterprise application integration, DataStage is suited to help global companies tackle these issues."
DataStage is a key part of Ascential`s comprehensive information asset management (IAM) framework.
Ascential`s IAM solutions transform structured and unstructured data and content into reliable and valuable information assets, enabling customers to realise demonstrable business benefits including more informed decision-making, a pervasive understanding of business operations, improved operational efficiency, and an enhanced ability to attract and retain customers.
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