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AdvanceNet`s Pivotal boosts service levels for Euro Steel to new heights

Johannesburg, 09 Jul 2003

A South African-based stainless steel company with branches in Johannesburg, Durban and Cape Town has selected Pivotal eRelationship as a technology platform for stock control, sales, service, marketing and administration. Euro Steel is looking to continue setting new standards for service delivery in this industry.

"We were looking for a software solution that had the ability to increase our levels of customer service, operational efficiencies and profit," says Tony Freeman, Euro Steel Director.

Having looked at a number of solutions based on ERP systems, AdvanceNet`s Pivotal eRelationship was chosen as it was the only product that could meet the company`s complex requirements. Taking advantage of Pivotal`s highly customisable solution, a system could be designed that would increase speed and efficiency, reduce time and costs, and empower employees to make decisions on information gathered, ultimately making the sales process more effective.

Euro Steel looked to Pivotal eRelationship to assist in creating a "zero time" response to customers.

The solution

The solution that AdvanceNet has provided includes extensive workflow capabilities and proactive communication abilities both internally and in customer interactions.

A large portion of Euro Steel`s requirements centred on automating business processes and utilising information more effectively.

Euro Steel is passionate about being able to deliver effective information to customers faster. It is focused on seeking the optimal use of the technology to assist it in all aspects of the business.

Integration with its back-end financial system has also allowed the company to have a multitude of decision-making criteria on hand to manage the business better.

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