Annex Distribution, local supplier of building blocks and solutions for the ICT market, has announced its intention to bolster the release of product and technology that typifies the benefits associated with growing trends. These include virtualisation, environmentally friendly or 'green' technology, and innovation in processor as well as server development and application.
The national company has drawn up a blueprint of its go-to-market strategy that is designed to address critical technical and operational requirements within the broader target market via South Africa's established formal channel.
Sectors that form part of this market include corporate, government and digital lifestyle.
Annex is an established national distributor focused on the supply of ICT infrastructure that makes a difference to organisations, from the small-to-medium segment of the market right through to large enterprises. Its product portfolio is made up of stock sourced through partnerships with a number of internationally recognised brands such as Fujitsu Siemens Computers, Intel and ViewSonic, to name a few.
The market requirements identified by the company are based on the impact of industry developments such as software as a service, eco-friendly infrastructure, cloud computing and virtualisation, among others.
Gartner has described virtualisation is a highly influential trend that will transform infrastructure and operation management, investment and deployment through 2012.
Bill Gradwell, director at Annex Distribution, said the company has noticed a steady increase in awareness and adoption rates of IT infrastructure solutions that marry the dynamics of technology advancement within the processor and server environment.
“There is no doubt that from a fundamental technology architecture and infrastructure point of view, customers are far more aware of the need to incorporate next-generation, advanced solutions that are geared to connect to and leverage off the advantages of virtualisation, for example, or cloud computing. These are the technical drivers of the modern business environment and are based on certain mission-critical considerations such as total cost of ownership, corporate governance, return on investment and lower operational costs. It is about working smarter and you have to have the tools to do that. That is where Annex comes into the picture,” says Gradwell.
Solutions and infrastructure that allows users to leverage off key technical influences such as Intel vPro technology and other trends in the market, available through Annex Distribution, include the Intel Desktop Board DQ45CB Executive Series, Intel that enhances the power of next generation processors as well as Intel vPro technology-enabled notebook and desktop PCs.
The company is in the process of replenishing stock of product such as the quad-core Intel Xeon Processor 7300 Series and the Fujitsu Siemens Computers Energy Consumption Esprimo and Primergy series solutions.
“There is a host of new products emerging onto the local ICT space and we look forward to engaging with our reseller partners to transfer the benefits of technology advancement and innovation,” adds Gradwell.
Share