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@lantic lowers ADSL costs

Johannesburg, 24 Mar 2010

@lantic announced today that it will offer three uncapped products, including ADSL line and uncapped data bundles, all of which will be managed on the Vox Telecom infrastructure. These offers include the monthly Telkom ADSL line rental component, which amounts to R152 on a 384k line.

According to Dederick Venter, Marketing Director of @lantic, the cost of broadband is, however, still too high in South Africa.

Uncapped 384 - Includes 384 DSL line + uncapped ADSL usage R339
Uncapped 512 - Includes 512 DSL line + uncapped ADSL usage R589
Uncapped 4096 - Include 4096 DSL line + uncapped ADSL usage R889

According to Venter: “We support the reduction of broadband prices in South Africa and trust that this latest move from the third largest consumer ISP in South Africa will force the hand of the incumbent operators who stubbornly protect their revenue streams to the detriment of consumers. As a developing country, South Africa needs a greater amount of broadband uptake and that can only be achieved by a reduction on wholesale prices and the unbundling of the local loop. Only once these issues are dealt with will we see truly competitive prices for the consumer.”

Venter adds: “It is not in the best interest of service providers to start a price war among ourselves, but due to the constraints imposed by Telkom and the lack of decisive action from ICASA and the DOC, we simply cannot afford to sit and wait any more.”

Venter commented: “The lack of true wholesale options from the cellular providers and Telkom make it almost impossible to compete on equal footing. The commercial effectiveness and entrepreneurial spirit of companies like @lantic, however, still provides us with an edge over the larger operators.”

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Editorial contacts

Patrick Gordon
DUO Marketing + Communications
(021) 683 8223
patrick@duomarketing.co.za
Dederick Venter
@Lantic
(087) 805 0003
dederick@lantic.net