What is AIIM's ECM certificate programme all about?
Cells: If you follow the definition of AIIM enterprise content management (ECM) is about good practices and management of all your information assets. ECM is a framework which enables the management of information assets across an organisation, and ties in all relevant platforms, applications, processes and people.
The AIIM Enterprise Content Management Certificate programme reflects the global best practices in use across AIIM's member base. The programme covers the strategies, tools and technologies used to capture, manage, store, deliver and preserve information in support of business processes.
Why are you encouraging organisations to adopt this programme as an internal training and change management programme?
Cells: People, technology and information are the three most expensive and critical resources for an organisation. There is much research using scientifically validated management models to support the fact that what people do with information is as important as the technology they use to manage it [1]. When organisations are considering implementing ECM, they usually only concentrate on the ECM technology evaluation, selection and implementation. More important though is the consideration given to end-users who will undergo a dramatic change in the way they work. The ECM Certificate programme covers the why, what and how of ECM for organisations.
How will organisations use this programme?
Cells: As with every technology implementation, change is a constant and needs to be managed. With ECM, not only is there a new technology introduction to the organisation, there are also new roles that will be introduced and many processes that will undergo dramatic changes. The users need to be informed about these changes, see the benefits for themselves and buy into the concept of ECM. The ECM Certificate programme covers all these topics and provides a sound foundation for moving forward with ECM.
What is the expected return on the investment?
Cells: Not only will adopting a programme like this help remove stumbling blocks for an ECM programme and implementation, but once the ECM system is in place, user adoption is accelerated and the benefits of ECM can be captured sooner, resulting in a quicker return on investment. Bringing everyone on board the ECM ship has numerous spin-offs for the organisation.
What is the best thing about the programme?
Cells: AIIM is such a strong brand in the world of enterprise content management. They were able to tap into their 60 000-member network to find subject matter from experts on both the end-user and vendor community sides who could help develop a programme representing global best practices for ECM. Also of importance is keeping a programme like this fresh. AIIM frequently reviews and updates the programme to reflect changes in the industry.
For more information about rolling out AIIM's ECM Certificate Programme in your organisation, please contact Rob Cells at (011) 791 1028 or rob.cells@NokusaEI.com.
NokusaEI is the accredited ECM Certificate Training Partner of AIIM for southern Africa.
Visit www.aiim.org/education/certificate.asp for more information on AIIM's ECM Certificate programme.
[1] Information Orientation, www.enterpriseiq.com
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