Business is booming

Johannesburg, 21 Sep 2020

COVID-19 has produced a crisis in the workforce, the economy and the world over. However, lockdown and the resulting work-from-home “new normal” has been one of the largest factors contributing to the unprecedented demand for refurbished IT equipment. Restricted imports leading to constrained supplies of new equipment may be another important factor to consider in the explosion of this market.

Universe Direct, South Africa’s largest distributor of refurbished IT equipment, has been well-placed to meet the demands of this explosive growth. We have actioned a growth plan which includes more coverage in KZN and Gauteng. "We need to broaden our footprint and, in order to service these areas, we will establish strategic partnerships who will act as satellite Universe Direct outlets,” says Andrew Craig, owner of Universe Direct.

We are also in the process of creating Universe Direct franchise store opportunities, however, these will only be available to operate outside the South African borders. "Sub-Saharan Africa is a very attractive market. Everyone needs technology these days, whether it is a PC, laptop, server, tablet or cellphone. By choosing to buy refurbished IT equipment, you are still able to buy leading brand devices. Companies turn over their IT equipment on a regular basis, so refurbished hardware gives you access to high-end business-class equipment at a fraction of the cost," says Craig.

The demand for our product has led to an employee expansion programme, by upskilling young unemployed youths and running an internship programme, both the company and the interns have benefited. By utilising the internship programs offered by SETA and by adding unemployed youths part funded by the Western Cape government and by Universe Direct, we have been able to not only expand our business, but ensure a pipeline of talent as we grow.

"Running an internship programme that has intentional goals outlined to ensure both the employer and intern are benefiting from the working relationship can be very rewarding.” To see the growth not only of skill but also in stature of these young interns has been such a great return on investment," says Craig.

Universe Direct is South Africa’s largest distributer of refurbished IT equipment and we pride ourselves in our ongoing guarantee of both equipment, onsite and remote service.

Sailing into the post-COVID-19 tradewinds...


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