Camsoft Solutions releases Maximizer Enterprise 7.5

Multiactive Software Inc. a leading provider of innovative customer relationship management (CRM) and contact management solutions, recently announced the availability of

, the newest release of its fully integrated CRM solution for small to medium-sized enterprises.

The new and improved Customer Service & Support Module and Knowledge Base enable companies to manage, track and resolve customer service incidents to improve customer satisfaction and retention. Camsoft is providing all existing licensed Maximizer users with an upgrade to Maximizer Enterprise 7.5 for an unbeatable R1 184 excluding VAT per user. The new user Maximizer Enterprise price is R4 720 excluding VAT.

The sales, marketing, customer service and support, and e-commerce functionality in Maximizer Enterprise 7.5 continues to ensure that companies effectively market to, sell to, and service customers. Robust Microsoft Outlook integration, Palm synchronisation, and remote access help users remain productive and informed from anywhere. Web Portals enable employees to access customer information and opportunities; partners to access sales leads and partner news; and customers to access self-service resources.

"Maximizer Enterprise 7.5 enables companies to track and resolve customer service incidents more efficiently and effectively than ever before. Our customers are demanding a complete tool set to manage customer relationships throughout their life cycle, and the addition of the new Customer Service & Support module makes this possible," said Tom Bennett, Vice President of Research & Development, Multiactive Software. "Maximizer Enterprise 7.5 reinforces our commitment to providing exceptional value to our customers with a fully integrated CRM solution that delivers a rapid return on their investment."

Liz Wolfe, President of Wintec Group, a Certified Multiactive Business Partner in New York, NY, concurs. "The customers that we deal with need to integrate their employees at all customer touchpoints - from telemarketers to field sales managers, direct marketing specialists, customer service representatives, and production managers. Maximizer Enterprise 7.5 truly enables all employees to share information and have access to customer service case escalations."

The new Customer Service & Support Module and Knowledge Base enable employees to:

* Track and resolve customer service incidents by managing workflow, escalations, assigned reps, status, priority, and more.

* Resolve issues quickly with information stored in a searchable Knowledge Base.

* Save time by enabling customer and partner self-service with access to customer service incident status and Knowledge Base articles through the Web-based Customer and Partner Portals.

* Manage service level agreements (SLAs) and ensure service contract renewals.

* Increase efficiency in handling cases with new pre-formatted reports and graphs to track personnel and incident status.

Other improvements in Maximizer Enterprise 7.5 include enhancements in the Marketing Campaign Manager: significantly faster e-mail distribution, e-mail campaign testing capabilities, and improved monitoring of e-mail campaigns. Updates to the sales and contact management module include improved e-mail viewing and composing interfaces, improved collaboration and scheduling, and new vertical industry templates.

Chuck Tomlinson of CRT Technologies, who actively participated in the beta testing program and has already upgraded to Maximizer Enterprise 7.5, commented: "With Maximizer Enterprise 7.5, we can now ensure that all of our customer service issues are being addressed in a timely manner. As a user of Maximizer Enterprise through many previous versions, version 7.5 is definitely a significant enhancement for our company. In order to remain competitive, businesses like ours need to focus on existing customers as much as on acquiring new customers, and Maximizer Enterprise 7.5 helps us do this."

Maximizer Enterprise 7.5 is available from Camsoft Solutions at a special time-limited launch upgrade price of R1 184 excluding VAT per user for the fully integrated suite and include the sales, marketing, and customer service and support modules. The new user Maximizer Enterprise price is R4 720 excluding VAT per user. For additional sales information, please call Camsoft on Cape Town: 021 7974804 and Jhb: 011 2850122 or info@camsoft.co.za.