Clickatell Inc, the world's number one global mobile messaging company, today announced its innovative Enterprise Messaging Portal for mobile network operators has been launched in the North American market.
The service allows operators to tap into additional revenue streams from their existing infrastructure by allowing controlled access to their short message service centres (SMSCs).
With the rise of SMS use in businesses to reach customers, employees and other partners, companies are increasingly demanding a one-stop-shop messaging service and other value-added data services from their mobile suppliers.
In addition, in order to differentiate themselves, mobile carriers are under increasing pressure to move up the value chain, increase brand loyalty and generate additional revenue.
Clickatell's managed solution enables mobile network operators to offer small and medium-sized businesses, system integrators and application service providers carrier-grade, IP-based SMS connectivity, and a sophisticated integration and message delivery environment. A fully managed and certified application showcase allows software vendors to commercially offer mobile applications, toolkits and plug-ins to enterprise portal customers, further driving messaging traffic.
For the last seven years Clickatell has been managing the interface between businesses and operators and currently has over 8 000 service providers and developers connected to its gateway.
By turning to Clickatell to manage wireless application service providers (WASPs) and enterprise customers, network operators can focus on their core business while still benefiting from the investment in their mobile data infrastructure. They can serve previously unaddressed markets, up-sell traditional operator services and increase traffic on their network with minimum fuss and cost. Clickatell looks after reporting, billing, account management, technical support and global coverage.
"Clickatell helps operators to unlock new revenue streams via its Enterprise Messaging Portal. This service has had significant success around the world, and we are pleased to be offering it in the North American market as well," said John O'Leary, vice-president of sales for North America.
Visit Clickatell at booth # 4668 at CTIA Wireless from 27 - 29 March 2007.
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Clickatell is the premier global mobile messaging operator with over 8 000 customers across 600 networks spanning almost 200 countries. Clickatell's messaging gateways connect directly and securely with the infrastructure of carriers worldwide. This enables Clickatell to guarantee delivery and receipt of massive quantities of inbound and outbound messages in real-time to any device, ie cellphone, smart phone, landline, fax, pager, PC or any IP-connected device. Clickatell's enterprise-grade Multimode Messaging Manager is built on open architecture and standards, allowing today's devices to connect transparently across multiple channels. Headquartered in Redwood Shores, California, the company has offices in the United Kingdom and South Africa.
For more information: http://www.clickatell.com/central/campaigns/redir.php?cid=461
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