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Dell OptiPlex 755 extends Dell's environmental leadership

New Dell commercial desktop delivers greater efficiency with flexible systems management

Johannesburg, 11 Sep 2007

Dell recently added the OptiPlex 755 with flexible systems management capabilities, delivering on customer demands for business efficiency. The OptiPlex 755 also adds to Dell's environmental leadership with Energy Star 4.0 compliance.

"Our commitment to customers is to eliminate complexity throughout the life cycle of their IT assets," said Ben McDonald, Client Products Brand Manager.

"We designed the OptiPlex 755 to be the most flexible and versatile business desktop available to date. Innovations in systems management, eco-design and services help simplify operations and lower the cost of IT."

Flexible systems management, serviceable products

With flexible systems management offerings, the OptiPlex 755 will help simplify IT by reducing the number of service visits required for system service and maintenance.

Dell is also integrating Intel vPro technology with advanced remote management features that help drive business efficiency. Customers now have the ability to manage systems that are powered down or have no operating system, reducing time spent on manual inventory activities by up to 99% and desk-side service visits by up to 56%.

Customers can deploy the right management architecture for their environment with room to grow, as a result of:

* An upgrade path that allows customers to deploy systems with vPro, but still use existing management solutions, and upgrade to vPro when ready.
* The Dell Client Manager (DCM) Standard being a management console available at no charge for the life of the deployment.
* The DCM with Altiris Manageability Tool-Kit option that supports vPro and plug-ins for Microsoft Systems Management Server (SMS).

Dell extends environmental leadership

The OptiPlex 755 adds to Dell's suite of Energy Star 4.0 compliant systems, demonstrating Dell's leadership in offering the most eco-friendly commercial products in the industry.

Customers who deploy Energy Star 4.0 products together with OptiPlex 755 Energy Smart power settings can lower energy costs by up to 78%.

Pricing and availability: The OptiPlex 755 is available today and starts from R8 960 including VAT and delivery. For more information, visit www.dell.com/vpro. For details on Dell's energy-saving strategy, visit www.dell.com/energy.

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