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Excel Integration (Pty) Ltd signs Alchemex distribution agreement

Johannesburg, 31 May 2006

Former Alchemex Marketing Director, Brad Bartlett, has launched the newly formed Excel Integration (Pty) Ltd venture on the back of an agreement to distribute the acclaimed Alchemex Reporting Solutions.

Over the past five years, Alchemex has emerged as a credible application in the emerging technology of Excel integration. During this period, Brad Bartlett has been involved at the front edge of the Alchemex marketing drive and played a significant roll in establishing the product. It now seems appropriate that Excel Integration`s drive, to integrate Excel with leading applications, should be driven by Brad and his team.

The company focuses on the development of Business Intelligence solutions for application and industry verticals as well as the "go-to-market" requirements that follow. A core advantage is the swiftness of developing these solutions and the commensurate vastness of the markets they address.

Excel Integration also presents major new opportunities for IT based entrepreneurs looking to find a pathway to international markets.

The products of Excel Integration (Pty) Ltd leverage on the global proliferation of Excel as a business tool, by way of introducing integration to popular software applications and Databases. In summary, Excel Integration`s flagship product Alchemex converts Excel into a powerful and user friendly reporting system. End users quickly learn how to look after themselves in extracting information needed to do their jobs and IT people become relieved of the more mundane activities that are integral to the development of reports.

Excel Integration (Pty) Ltd brings affordable BI to the desktop.

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Editorial contacts

Brad Bartlett
Excel Integration
(011) 807 3535
brad@alchemex.net