Gartner dampens cloud hype
business intelligence (BI) revenue by 2013, as user adoption will lag far behind the expectations of vendors, according to Gartner, CBR writes.
Andreas Bitterer, research VP at Gartner and author of the report, says despite every major BI vendor offering a cloud platform by 2013, the market will not be exempt from cloud-related hype, and users will not be as keen to embrace it.
“The immediate future of the BI landscape is one of a disconnect between marketing hype about pressing challenges on the one hand, and reality on the other,” he says. “The need for analytics does not match most organisations' skill requirements [and] vendor hype for cloud-based BI is not reflected in revenue and customer adoption.”
It all sounds a little bleak for BI in 2012, but Gartner's predictions also come with a few simple recommendations for analytics wins this year, IT World Canada says.
A hybrid approach to BI strategy, with a combination of a centralised BI team and company-wide analytics use, is a good way to ensure success, says Gartner analyst Kurt Schleger.
“Multiple teams need to report and analyse data,” he says. It's also not just about technical fixes or the difference between cloud and on-premise anymore, he adds.
Gartner predicts that less than 30% of BI initiatives will align analytic metrics completely with enterprise business drivers by 2014, MyCustomer.com reports.
Despite business alignment being the main objective of most implementations, the vast majority will fail to live up to their promises, the analyst warns.
Gartner also warns that non-technical issues are most likely to be barriers to success. In particular, the increasing consumerisation of BI, the growing volume and variety of available data, and the soaring speed of business, means it is challenging for companies to ensure that the right data is presented to the right people and processes at the right time.
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