Recognising the strategic importance of the business partner in the new on-demand era of information technology, IBM South Africa has reaffirmed its commitment to strengthening these relationships as an integral part of the company`s extended team through its Business Partner Charter.
Johnny Gouden, channel executive at IBM SA, says the charter has resulted in a number of value-added benefits that support its business partners, including creating market demand, driving mutual revenue growth and engendering client satisfaction.
"A combination of deep industry insight and business expertise has enabled IBM SA to build foundations that develop and promote our business partners in the profitable application and delivery of e-business on-demand solutions," says Gouden.
Gouden says IBM boasts one of the best channel participation levels in SA compared to other locations around the world, with its Business Partner Charter reaffirming the company`s objective to align its products and services with those of its business partners in order to deliver the best possible solutions to customers.
"Together with our business partners, IBM will provide solutions, consulting and implementation services with flexible delivery and acquisition options in line with the stated intentions of the charter, namely that collaboration is essential each step of the way, from services delivery to creating software that automates business processes," he continues. "This is why IBM will continue making significant investments in education, training, assessment and development tools designed to help our business partners profit from these opportunities."
In 2004, IBM has placed even greater emphasis on business partners as the primary channel for bringing its technology solutions to small and mid-market clients, aiming to deliver support and incentives that will assist the channel to succeed in servicing all aspects of this market segment, and team with them to service large clients as opportunities arise.
"Particularly in the mid-market segment, IBM will offer services that give clients access to comprehensive solutions and a greater depth of industry knowledge. These principles are designed to enhance and deepen relationships by promoting an environment of greater trust and understanding between the business partner, their clients and IBM," concludes Gouden.
Share
With over 90 years of leadership in helping businesses innovate, IBM is the world`s largest information technology company. IBM is a leading provider of e-business solutions and is dedicated to helping companies, business partners and developers leverage the potential of the Internet and network computing across a wide range of businesses and industries. The company offers a host of cross-industry and industry-specific solutions designed to meet the needs of companies of all sizes. For more information on IBM, please visit: http://www.ibm.com/businesscenter.
Editorial contacts