Mobile messaging and payments provider Infobip announced today it has extended its 2-way SMS messaging coverage to 40 countries, including the United States, Brazil, China, India, Russia, South Africa and Mexico. Infobip customers now have access to one of the largest two-way SMS coverage sets in the world, as supported by a single technical provider.
With 2-way SMS messaging, online businesses, service providers, application developers, marketing agencies etc, are able to unlock the full potential of instant, time-sensitive mobile consumer interaction. Two-way SMS can help businesses create a dialogue with customers, drive sales and even manage something as straightforward as appointment bookings.
For every country covered, Infobip can provide national numbers or short codes for receiving inbound SMS messages. Infobip also provides comprehensive front-end management, reporting tools and high-quality performance and delivery over its proprietary platform, which processes over 1.5 billion SMS messages monthly. Connecting to Infobip's infrastructure takes no time at all. It can be accessed over an SMS API, or through user-friendly web applications with campaign management features.
"The value of 2-way SMS has been demonstrated by the wide range of businesses now implementing it. Our 2-way SMS service has already been used for global reservations systems, CRM and customer service platforms and extended two-factor authentication. In each of these cases businesses have improved reach and the level of customer interaction," says Silvio Kutic, Infobip founder and CEO.
"Delivering a two-way SMS service is about much more than providing a mobile number to receive SMS. Infobip also delivers technical expertise, consultancy and 24/7 technical support. We offer global and local support through our worldwide offices and we have close relationships with the mobile operators in those markets. Local presence enables us to leverage our local market knowledge, such as how businesses should address the different telecoms regulations that vary from country to country," Kutic concluded.
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