In line with worldwide predictions that printing prices are destined to start falling, Lexmark has announced that it is slashing prices for resellers by up to 50% on certain products.
The Lexmark offer will be run by the printer company through its key distributors Axiz and Sahara until 31 October, while stocks last. Products that will be available on offer include:
C720n and the C720dn A4 Colour Laser
* 2400 image quality
* 24ppm mono and 6ppm colour
* 35K monthly duty cycle
* One-year on-site warranty
C910dn A3/A4 Colour Laser
* 2400 image quality
* 28ppm mono and colour
* 100K monthly duty cycle
* One-year on-site warranty
There has been much industry talk around the destined drop in prices of both desktop and network colour in the Laser printing ranges, due to the lower total cost of producing the technology for these products.
Lexmark`s channel focus has led its strategy of providing more aggressive pricing to benefit the reseller and ultimately the customer. According to Lexmark, this special is merely the start of a number of initiatives that resellers can expect in the future.
For further information, please contact Cathy Steyn at telephone (011) 329 0999; fax (011) 792 7449; e-mail cathryn.steyn@lexmark.co.za.
Share
Lexmark International, Inc is a leading developer, manufacturer and supplier of printing solutions - including laser and inkjet printers, associated supplies and services - for offices and homes in more than 150 countries. Founded in 1991, Lexmark reported more than $4.4 billion of revenue in 2002, and can be found on the Internet at www.lexmark.com.