Mobile entertainment company mo-B has launched Fan Touch, a mobile site where fans and local celebrities can interact.
The site allows fans to keep up to date with news via personalised SMS updates, to which fans can then respond. Celebrities can also send out motivational messages or any information about their activities and performance schedules.
Celebrities participating in Fan Touch so far include: Idols winner Jody Williams; singer and performer Mara Louw, Connie Ferguson aka Karabo in Generations; Karin van der Laag, who plays Maggie in Isidingo; and Rantsatsi Rantsatsi, who plays the lead role of Mandla in Soul City.
"The celebrities are able to use Fan Touch to maintain a relationship with their base of fans. This could include sharing personal triumphs, alerting fans to public appearances, or promotions they are involved in," says Candice Goodman, mo-B director. "Soon this [service] will also be expanded to include celebrity wallpapers, ringtones and other content that fans will be able to download."
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