The Optra Se 3455 comes standard with 8 MB RAM, a new high-performance 167 MHz NEC VR4310 processor and a duty cycle of 150,000 pages-per-month. Standard paper handling includes one 250-sheet drawer and two 500-sheet drawers for a total input capacity of 1250 sheets; standard output is 500 sheets. The network-ready model includes 16 MB RAM and a 10/100BaseTX Ethernet adapter.
"We`re pleased to be able to extend the Optra S family with this new high-performance model," said Richard Fearon, sales and marketing director for Venture Computer. "Our customers now have another choice to meet their demanding hard copy output needs, without sacrificing the compatibility and flexibility they expect from Lexmark."
The Lexmark Optra Se 3455 delivers unmatched print quality to this printer market segment. Offering 1200 Image Quality at up to rated speeds of 32 ppm and true 1200 x 1200 dpi capability at 16 ppm, the Optra Se 3455 gives customers outstanding print quality for all of their document needs.
Customers can choose Lexmark Optra S models in five engine speeds --12, 16, 18, 24 and 32 ppm and share the same versatile paper handling and connectivity options. The media input options for the Optra S series are modular and can be added to any of the models. Options available include a duplexer, an 85-envelope feeder and 250-sheet, 500-sheet and 2000-sheet drawers. Up to three stackable 650-sheet output expanders can be added to the 18, 24 and 32 ppm models.
All family members share the same optional memory, flash memory, hard disk, MarkNet network adapters, TIFF SIMM and OptraImage convenience copying solutions. The 12, 16, 18 and 24 ppm models share a choice of toner cartridges with 7,500 page or 17,600 page capacities. The Optra Se 3455 comes with a new 23,000 page capacity toner cartridge that offers the lowest operating cost in its class of less than a penny per page. With the unique modularity and variety of configuration choices available with the Lexmark Optra S family, customers can build the printer that best fits their printing needs today or tomorrow.
All Lexmark Optra S family members are very competitively priced to ease customers` acquisition cost. They also support toner-saver and power-saver modes, multi-up printing for handouts and optional duplexing to help reduce operating costs. Lexmark`s environmentally friendly Prebate cartridge program lowers the cost per page by offering a significant price discount up front on a brand-new toner cartridge while providing free and easy return of empties for re-manufacturing. Lexmark is also committed to reducing the amount of time spent supporting printers. These printers are easy to set up and use and can make users productive faster, ultimately reducing training costs.
Save time, balance workload and allocate printing costs MarkVision, Lexmark`s powerful printer management utility also helps reduce support costs for the Optra S printers. In addition to popular features such as remote set-up, status and problem diagnosis, MarkVision offers unique features like job statistics, printer inventory and "gas gauges" to determine toner and paper levels. MarkVision can even send an alert for conditions such as toner or paper low and output bin nearly full, to prevent problems before they happen.
All of these features improve network administrator productivity, ultimately reducing help desk costs. The recently announced MarkTrack software product from Lexmark makes it easy for customers to analyse the information captured by MarkVision through a variety of popular financial and administrative reports for cost accounting and workload balancing. MarkTrack can also help users plan future purchases for printers and supplies by analysing actual printing by user or department.
Editors note
Venture Computer is the sole distributors in South Africa for Lexmark; and Tally; products including consumables, and a distributor for Compaq, with offices in Johannesburg, Cape Town, Durban and Port Elizabeth. They were chosen by CRNSA readers as "Distributor of the Year" in 1996 and in 1997.
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