With the growing popularity and plummeting prices of digital cameras, HP has introduced a new industry standard `PictBridge` on select cameras, printers and MFPs. This technology enables a range of digital photo solutions, including the direct printing of photos from a digital camera without the use of a PC.
Says Drikus van der Walt, product manager at Tarsus Technologies: "Making high quality prints from digital camera images has never been easier. With the easily recognisable PictBridge logo clearly displayed on all compliant devices, users are guaranteed that their device will work with other PictBridge enabled cameras and printers.
"HP`s Photosmart range of digital cameras, the All-in-One PSC 1310, 1600 and 2350 series, as well as the range of HP Officejet 6200, 7200, 7300 and 7400 series printers are PictBridge compliant. Both the digital cameras and printers communicate via the PictBridge port on the devices," says Van der Walt.
"The devices support a set of specifications according to the PictBridge standard. However, support for options such as paper types and sizes, page layout, and other features vary widely among digital cameras. Specific support for features is determined by the camera`s manufacturer."
Van der Walt explains how these features are integrated: "When you connect your PictBridge camera to your PictBridge printer using the PictBridge cable, the camera and printer exchange information so that each knows what the other is capable of. Once this has happened, you can view and choose the desired pictures for printing on your camera`s display and then initiate the print job straight from your camera."
There are currently other similar but non-interoperable standards around; however, PictBridge aims to provide a standard that will be integrated by a wide variety of manufacturers making it easy and beneficial for the user.
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Tarsus Technologies is celebrating 20 successful years in the South African ICT market and is regarded as a true leader in broad-based hardware distribution.
In its two decades as a leading source of ICT solutions for the South African reseller channel, the Tarsus brand has become synonymous with excellent customer service and support, extensive product knowledge, competitive pricing and a commitment to the transformation of the channel from the delivery of point solutions, to holistic solutions that encompass and compliment customers existing IT strategies.
Through assisting the channel with favourable credit terms, skills and service delivery, Tarsus has ensured its success in the local market. The company also supports its resellers in putting together complex deals, right from affording them competitive pricing and credit terms, through to ensuring the right skills are on-site for difficult and large-scale roll-outs.
Brands represented by the Tarsus stable include industry leaders like Acer, HP, IBM, Oki, Samsung, TallyGenicom and Targus.
The company is consistently recognised by its suppliers, customers and the press for its leadership position. Awards the company has garnered in just the past year include: HP`s Distributor of the Year for 2004 as well as Best Growth awards in the PSG, SWD and Procurve Networking Business categories. Tarsus has also been recognised as IBM`s 2004 PCD Top Seller Sales and IBM 2004 PCD Sales leader, awards which are given to the distributor that achieved the best revenue and growth during 2004 as an authorised IBM business partner.
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