Proteus releases Via

Proteus, a subsidiary of UK-based 2ergo Group and provider of mobile marketing products and solutions, has released Via, a unique self-service messaging tool that allows clients to quickly create and track SMS campaigns, reports says Earthtimes.

With Via, global media brands, advertising agencies, retailers and local businesses can use the technology to quickly and cost-effectively create SMS-based alerts, auto-responders, polls, trivia and sweepstakes campaigns.

SMSes are sent on Proteus' carrier-grade message delivery platform, which supported the first interactive TV event in the US using live-to-air SMS, as well as live events such as the Super Bowl, the Olympics and American Idol.

Del Mar College has selected Datatel Colleague to create a strategic academic enterprise that provides Web-based self-service capability for constituents and enhanced campus management tools for employees, states Centre Daily Times.

The newly acquired Datatel technology solution replaces a legacy administration system used by Del Mar College and is considered key to supporting ongoing student success and institutional sustainability.

"We took a comprehensive look at the academic administrative solutions in the market over the past three years, and it was clear that Datatel Colleague was the best fit for us," said Stephen Megregian, VP of finance and administration at Del Mar College.

Unified Grocers, a US cooperative grocery wholesaler, has teamed with NCR Corporation to support and promote the NCR Advanced Checkout Solution (ACS) point-of-sale (POS) software solution to its approximately 3 000 independently owned retail grocery customers in the western US, reports Business Wire.

"This relationship provides Unified with a consistent and reliable POS solution that can be extended to all of its retail customers," said John Saccomanno, director, NCR Food, Drug and Petroleum Industry Marketing.

"By using ACS, Unified's customers will benefit from a POS software solution that helps drive maximum operational efficiencies and enhances consumers' shopping experiences," he adds.