South African distributor Rectron has launched its Hewlett-Packard Colour Promotion to the channel.
The Colour Promotion - which will run until the end of March 2003 - focuses on the recently released HP colour LaserJet 2500 printer series.
The key drive behind the campaign is that for every LaserJet 2500 printer purchased, resellers will receive an AOpen Barebone System for free.
The AOpen Barebone System features a case, motherboard - with sound and graphics, support for DDR memory, keyboard and mouse, and CD and stiffy drive.
Zandr'e Rudolph, HP product manager at Rectron, says: "Through the Colour Promotion we hope to create awareness around the HP colour LaserJet 2500 printer range - highlighting benefits and providing valuable information to resellers on its functionalities."
The HP colour LaserJet 2500 is an easy-to-use printer, designed for small businesses and work teams that require a compact, networkable colour laser solution for their office communications and business needs.
"The LaserJet 2500 is a consistent and reliable printer that produces photo-quality images and quick calibration cycles for efficient colour document printing," he says.
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